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What goes on at the world’s most exclusive member-only bars?


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Posted 25 Jul 2024

By
Amelia Ball


The feature wall of wine at 67 Pall Mall in Singapore

Take a peek at how the other half lives. 

While most of us are busy weighing up which groceries can wait until next pay, it seems there’s a whole other way to live. As it turns out, there are people who don’t just go out to the world’s best bars – they pay major annual fees for exclusive memberships to them. Didn’t even know that was a thing? Join the club. Well, not their club – unless you have some spare cash lying around. 

By this time next year, Melbourne will be home to the southern hemisphere’s first outpost of 67 Pall Mall, a group of private member wine clubs. The debut venue launched in London in 2015, with almost 6,000 of the world’s best wines on offer. Since then, more venues have followed in locations such as the Swiss Alps and Singapore (pictured). Now, Melbourne’s 67 Pall Mall is set to take up three floors in the CBD, where patrons can enjoy views across the city, admire a seven-metre feature wall of wine and choose from the top drops produced around the world. 

Inside 67 Pall Mall in Singapore

So, what does a membership include? At 67 Pall Mall, you get access to all global clubs (Bordeaux, Burgundy and Hong Kong are also in the works), and a load of privileges. But the core idea is that their membership model allows the group to keep the world’s finest wines at reasonable prices. As for memberships, a pre-opening concession rate starts at $2300, and joining fees are waived for now. The group also offers discounted rates for under-30s.   

If this has you wondering what other exclusive clubs are out there, we’ve rounded up five of the fanciest member-only venues around the world to get a glimpse at what goes on behind these very special doors. 

1. Dracula Club, St Moritz, Switzerland
Photos are banned inside this private club, which is in the famed ski fields of St Moritz, and that rule only makes us more intrigued about what goes on inside. Established in 1970, the venue has a restaurant, with dining access available on request. Formal wear is mandatory, and you can expect to pay around AU$40 for a salad and AU$120 for a main meal. The venue also has a nightclub, which is purely for life members and their special guests. If you do bring your phone, they’ll cover the camera lens with a sticker to ensure what happens in the Dracula Club stays in the Dracula Club. 
2. Soho House, various locationsThe first Soho House was established in London in 1995, but it’s since evolved into a seriously savvy chain, now with 14 venues in the UK alone, and more than 30 in all corners of the world – Mexico City, Rome and Mumbai included. While the drinking and dining is top tier, the clubs are described as “a home for creative types to come together to belong”. Memberships can be for just one location (starting at around AU$200 per month for Soho House Bangkok, for example) while the annual fee for all locations is around AU$5500, with under-27s paying less and receiving other benefits. 
3. Apollo’s Muse, LondonSelf-described as “the world’s most private of private member clubs”, Apollo’s Muse opened a year ago with an OTT approach to its decor, vibe and, well, everything. Hidden in the back of Mayfair restaurant Bacchanalia, the members’ club continues the Greco-Roman theme with marble statues, walls filled with ancient art, plush decor, mirrored tables, decorative ceilings and more – opulent is an understatement. Memberships are capped at 500, and annual fees start at around AU$3700. With photos of people like Kate Moss attending private events here, this is one of London’s hottest spots, serving up cocktails, fine wine and snacks.
4. The Battery, San FranciscoAnother club that values its members’ privacy is The Battery in San Francisco – they request that members don’t take, tag or post photos from inside the venue. Beautifully decorated and appointed, The Battery has 14 guest suites, plus various relaxed spaces for members to connect, with food and drinks also on offer. Membership benefits include subsidised tickets to local events and others hosted at the venue, such as wine tastings and dinners. Annual fees are around AU$3500, and the club is said to be focused on ensuring an ethically and culturally diverse member base.
5. Carnegie Club, Scotland Okay, it’s not just a bar, but you can’t go past a club that’s an actual castle. In the Scottish Highlands, the Carnegie Club is at Skibo Castle, which is home to the coveted golf course Carnegie Links. But it also bills itself as a club for everyone, including families, with a massive indoor pool, billiards room, clay pigeon shooting and other activities held across its 8000 acres. It has 21 guest rooms – think Saltburn, but in a good way – and 13 additional lodges. With a joining cost believed to sit at almost AU$50,000, and an additional annual fee of around AU$15,000, this is next-level exclusive.  
image credits: Top image, 67 Pall Mall, Singapore